If you have been following us since the early days, you might remember us as Habitual Herbs. Today, we are proud to carry a new name: Habituel. It is more than a new label. It is a reflection of our philosophy, our mission, and the daily rituals that inspire everything we create.
What Does Habituel Mean?
Habituel is inspired by the word habit. The idea is simple: small, intentional actions practiced every day add up to big, meaningful change. For us, that habit is a morning cup of mushroom coffee designed to give you calm, focused energy without the jitters or crash.
Choosing the name Habituel gave us a way to capture not just what we make, but why we make it. It is about turning coffee into more than a drink. It is a ritual you can rely on, a discipline that builds momentum in your health and your life.
The Habit Loop: Why Habituel Fits
In James Clear’s book Atomic Habits, he describes the habit loop: cue, craving, response, and reward. Habits are easiest to stick with when they build off of a pre-existing cue. That is why we built Habituel’s mushroom coffee to fit seamlessly into your morning routine.
Instead of creating a brand new habit from scratch, we work with one you already have: drinking coffee. The pre-existing cue is already there. By replacing or upgrading your daily cup, you get all the benefits of mushrooms and adaptogens without fighting your natural rhythm. This makes it far easier to stick with long term, because you are not starting from square one.
How Habituel Connects to Wellness
At Habituel, we believe that wellness should feel accessible, natural, and sustainable. That is why Habituel’s mushroom coffee is crafted with therapeutic doses of Lion’s Mane, Chaga, and Turkey Tail, combined with L-theanine, collagen, and low-dose caffeine. Thousands trust Habituel for steady energy, sharper focus, and digestive support built into their daily ritual.
Wellness is not about massive overhauls. It is about choosing better daily habits, one cup at a time.
From Habitual Herbs to Habituel
We did not sell the company, and nothing about our recipes or sourcing has changed. The only change is our name. We wanted something clean, simple, and easier to carry into the future. Habituel reflects where we are going while honoring where we started.
What It Means to Us
Habituel represents more than a product. It is a promise: that your daily ritual can be both enjoyable and functional. Every scoop, every bag, and every cup is a reminder that small habits can lead to big changes. That is the foundation of everything we do.
Why It Matters
When you search for Habitual Herbs or Habituel, you will find us. We are the same team, the same mission, and the same mushroom coffee you already know and trust. The name Habituel simply gives us a better way to tell our story and to grow alongside our community.
FAQs About Our Name
Is Habituel the same as Habitual Herbs?
Yes. Habituel is the new name for Habitual Herbs. We are the same company with the same formulas, ingredients, and mission.
Did Habitual Herbs get sold?
No. We did not sell the brand. We simply updated our name to Habituel to better reflect our focus on daily habits and wellness.
Are the recipes or sourcing different?
No. Our mushroom coffee formula and ingredient sourcing remain exactly the same. The only change is our name.
Discover Habituel’s Mushroom Coffee and see how one simple habit can change your day.